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How To Optimize Website Images? 4 Tips From Our San Jose Web Design Experts

Jun 18

How to optimize website images? In this article, our San Jose web design experts have some tips for you. Image optimization is an art you should learn whether you run an online business or a website. Building a good website requires a lot of work, from enticing customers to minimizing site load time. So, here are some crucial image optimization tips that you should do right away.

Image Optimization #1 - Use Vector Graphics

If you're looking to increase the size of an image over time without losing precision, make use of vector graphics. Because vector graphics retain their ideal resolutions even when you increase the size. It can be used for the logo or image on the site and view it in various sizes on various platforms while still appearing clean and professional. The EX (Encapsulated PostScript) or PDF (Portable Document Format) file is an illustration of a vector graphic style of file.

Image Optimization #2 - Choose The Right Angles

The right angle to choose is essential when selling products on the internet. The images you would like your customers to see will depend on the style of product you sell.

It's important to think like the person who is buying the product discussing views, whether the front, back view, rear, or inside view. Take into consideration what they'll be looking for to determine if they're contemplating buying or not.

What specific technical features would they appreciate that are exclusive to your product? Do you have any unique features that help your product stand out as being a better option than the competition? Be sure to think about this issue carefully and add a collection of images that showcase your product from multiple angles.

Image Optimization #3 - Copyright Issues

Check that the photos that you upload to your site are genuine. It ensures that the images are either owned by you or your business, or you have permission to utilize them in the format you request.

You might not be granted the right to use images in image searches on the web as well as on blogs written by other users as well as in magazines or books. So, be cautious.

If you require something unique then you could either capture photos yourself or work with an expert photographer. There are numerous stock photo websites where you can upload photographs with permission.

Image Optimization #4 - Size Down Unnecessarily Large Photos

It isn't a good idea for your images to take more time than it is to load. Photoshop or the application Paint can assist you in sizing down images that are large.

The last step is to create an acceptable amount of compression. Whatever the final resolution and size for your data file you'll like it to consume less space on the disk as is possible, and to be loaded as fast as is possible on the internet.

Remember that not all users have access to high-speed Internet speeds. Certain users need to pay for every megabyte downloaded, or every Megabyte in excess of the monthly limit. Image compression can benefit your website's visitors and improves your site's Google rating for success. This is a win-win for both your site and its customers.


Be sure to select the correct format for your file and minimize the file size prior to uploading it for faster page loading. SEO on-page elements such as alternative text can also make a difference in the ranking of your site in search results.

Create an image sitemap or include your images on your sitemap to improve crawlability. Image optimization can be difficult. With advancements in technology for voice search, the role of media is now becoming more crucial. The steps listed above will aid your website to appear in the search results of a variety of search engines. If you have a website that loads slower, contact our San Jose web design experts today.

SBZD Marketing and Web Design

3165 Olin Ave Suite #11, San Jose, CA 95117, United States