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Digital Marketing
EU may probe Facebook’s Kustomer acquisition over antitrust concerns
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(Reuters) - Facebook's takeover of customer service startup Kustomer could be subject to an antitrust review by the European…
Discover All the Reasons to Attend Adobe Summit 2021
As marketers, it's in our nature to adapt quickly to our changing environment and to evolve our processes over time - sometimes even moment to moment. And as we begin the 2021 Summit in the shadow of one of the most…
40 tips for remote work
For most of us, remote work has lasted over a year now. Many of us are facing a future where remote work is here for a long while. According to Gartner, “a hybrid flexible workforce will be the future of the work, with both remote and…
What are the top CRM strategies?
What is customer relationship management (CRM)?
Customer Relationship Management (CRM) is a technology for handling all of your customer interactions. It requires the use of data to study and monitor information.…
A developer’s inside look at where Slack started — and where it’s headed
Presented by OutSystems
In 2020, Slack nearly doubled its paying customer base year over year thanks to the pandemic and was recently acquired by Salesforce for over $ 27 billion. According to Justin Hardin, senior software engineer…
What is customer churn rate? 5 tips to lower it
Modern companies are under enormous pressure.
Customers want and expect a great product or service, great support, and a price that beats the competition. And in times of “cancel anytime” and “no long-term commitments”, customers…
AI experts warn Facebook’s anti-bias tool is ‘completely insufficient’
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Facebook published a blog post today detailing Fairness Flow. An in-house toolkit that the company claims allows its teams to analyze the…
A 5-minute guide to drip marketing
Buyers have increasingly higher expectations. The development of the Internet and the information age have fueled a more informed society. Consumers know exactly what they want and how to get it - they just need a little boost. This…
Pinterest open-sources big data analytics tool Querybook
Attend Transform 2021 to learn the key topics in Enterprise AI & Data. Learn more.
Pinterest today is an open source querybook, a data management solution for remote engineering collaboration on an enterprise scale. The…
Top 9 challenges of digital marketing every marketer should know in 2021
introduction
Every company you see out there has some kind of digital presence. It can be a website, social media account, etc.
It is imperative to say that digital marketers are now more competitive than ever. With…