Marketing

Facebook has changed quite a bit since I first signed up for an account in 2008. Back then, Facebook was still called “The Facebook”, and my bio literally said, “Check out my MySpace, it’s waaaay better than my Facebook.” Needless to say,…

LONDON - It is not a crime to sexually harass people in public in the UK. Well, not specifically - unless it also leads to assault or some other criminal offense - because there is no law that prevents cats from calling, creepy behavior,…

The overall goal of a company is growth. Fortunately, the advent of automation technology has made businesses more efficient - and made measurable growth highly achievable. However, it's up to marketers to drive that…

A growing number of engagement channels create a level playing field for companies of all sizes to bring customers back to their products. This is especially true for modern software companies. Your products increasingly rely on…

Research shows that around 75% of the major crops grown worldwide depend on pollinating animals such as bees, beetles, birds and butterflies. Over the past 30 years, pollinator populations have declined due to factors such as pollution,…

What does an effective video ad look like on LinkedIn? The professional social network teamed up with Digivizer to analyze more than 3,500 ads and come up with some answers. Read the full article at MarketingProfs

A conference is a powerful opportunity to establish authority in your industry, increase brand awareness, and inspire or entertain both prospects and your existing consumers. Best of all, a conference can help you meet your team's…

Bicycle sales skyrocketed in 2020 as consumers made their way through the lockdown, while some quick service restaurants did brisk business last year by offering consumers moderate-priced meals that they didn't have to cook themselves.…

Visitors to B2B websites and B2B marketers do not always see at eye level which features, functions and content formats are most important on marketing websites. This is based on recent research by Orbit Media Studios and…

With nine out of ten marketers planning to use YouTube in their 2021 marketing strategy, getting your audience's attention is more important than ever. One of the best ways to do this is to connect with your viewers by promoting the…