GroupM’s Kirk McDonald Discusses the Way forward for Considerate Connectivity and Relevance

After around six months in his new position, Kirk McDonald, CEO of GroupM North America, looks ahead to what the 2020 changes mean for the coming year. McDonald came to 2021 Outlook yesterday to have a conversation with Adweek, Deputy Editor for Minda Smiley agencies, about the importance of connectivity, purpose and relevance.

Comments are closed.