How to Identify Burnout When You Work with Social Media

Burnout can affect anyone.

And with the increase in video calls, social media scrolling, and working from home, there has never been a better time to find out about your sanity.

We spoke to Dr. Michaela Dunbar, clinical psychologist and founder of @myeasytherapyto discuss what burnout is, how it differs from stress, and how it can be identified and combated in different ways.

How to Identify Burnout When Working on Social Media

  1. What is burnout?
  2. What is Social Media Burnout?
  3. What is the difference between burnout and stress?
  4. 8 common signs of burnout
  5. 5 ways to fight burnout

What is burnout?

Burnout is a state of emotional, mental, and often physical exhaustion caused by persistent and repetitive stress.

You can use the term “burned out” when you are feeling a little tired or run down, but mental burnout can be much more severe. In fact, the state has been officially recognized by the World health organization (WHO) in 2019.

“Burnout is a real mental illness that affects attitudes towards life and work,” explains Dr. Michaela. “If this cycle is not addressed, your day-to-day responsibilities can feel devastating and make it difficult to function in all respects.”

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A contribution by Dr. Michaela | Psychologist (@myeasytherapy)

It’s important to realize that regardless of the industry you work in, you can be prone to burnout. And for those who use or work in social media, “social media burnout” is a real possibility.

What is Social Media Burnout?

According to Dr. Michaela, social media burnout is a “form of online fatigue that can occur when you spend too much time on social networks”.

If you spend time on social media to enjoy it in person, Dr. Michaela, to minimize your use of social media and to deliberately consider the accounts you follow and the way they make you feel.

“There is absolutely nothing wrong with not following accounts that make you uncomfortable,” shares Dr. Michaela with. “Protect your peace.”

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A contribution by Dr. Michaela | Psychologist (@myeasytherapy)

For those who work on social media, this can prove to be a challenge. For many, your role requires you to consistently scroll, create content, and interact with your community on social media. Because of this, it can be almost impossible to limit the amount of time spent on the apps.

However, there are ways to set work-life boundaries.

For example you can Create batch content in advance and then use a Planning platform as later to plan and automatically Publish your social media posts on a set date and time.

Step away from your screen with LaterThe user-friendly planning platform. Sign up today and auto-publish your social media posts for free:

What is the difference between stress and burnout?

When the talk of burnout increases, it is important to understand the difference between stress and burnout.

The two have some common side effects, such as: B. Unhappiness, lack of motivation and low energy levels, however, are fundamentally different.

Stress is a feeling of emotional or mental tension, often caused by pressure at work or other responsibilities.

“We all know what it feels like to be stressed,” explains Dr. Michaela. “You may have a tight knot in your stomach or you may be awake at night worried about work and the future.”

B.urnout, on the other hand, is a state of emotional, mental and often physical exhaustion caused by persistent and repeated stress.

“It’s a feeling of being mentally drained, drained, and uninterested in the things you once loved,” she says. “It can have serious consequences for your physical and mental health.”

8 common signs of burnout

With tight deadlines, long to-do lists, and hours on social media, it’s easy to feel overwhelmed, stressed, and tired.

But how can you tell if what you are experiencing is burnout?

Dr. Michaela explains that it can be difficult to identify: “People may think burnout is another term for overwork or mental exhaustion. But burnout is more than that. “

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A contribution by Dr. Michaela | Psychologist (@myeasytherapy)

As of the WHOThere are three main components of burnout: energy depletion or depletion, increased feelings of negativism or cynicism, and decreased professional effectiveness.

And each component will manifest itself differently in each. Whether you’re a small business owner or an Instagram developer, the signs of burnout aren’t everything.

According to Dr. Michaela, here are eight common signs of burnout:

  1. Easily feel irritated, frustrated, and overwhelmed
  2. You have little to no motivation to work on your tasks.
  3. Lack of sleep, waking up tired and feeling heavy
  4. Emotional fatigue and feeling more pessimistic, cynical and drained than usual
  5. Compassion fatigue both professionally and personally.
  6. Physical exhaustion such as headaches, abdominal pain, and weaker immune function.
  7. Problems concentrating or paying attention that manifest themselves in chronic stress.
  8. Neglect your own needs and turn to unhealthy coping skills.

5 ways to fight burnout

Each person will experience social media burnout differently, but these are some common techniques to fight the disease and restore your mental energy levels:

  1. Separate
  2. Set boundaries and say no
  3. Take vacation
  4. Maintain a rich job free life
  5. Connect and find support

# 1: disconnect

Whether it’s a 10-minute break in your day, an hour after work, or an entire weekend, it’s important to take the time to completely disconnect from the screens.

Dr. Michaela recommends disconnecting every day.

“If you take a break during the work day, try not to check email, reply to work messages, or work on projects,” she explains.

This will allow you to freshen up and get back to work feeling renewed and rejuvenated.

# 2: set boundaries and say no

Saying no can be a challenge – especially if you are a people lover.

If you’re struggling to always say yes to avoid disappointment on the other end, it may be time to think about setting boundaries.

To do this, evaluate your current commitments and determine which priority has a high priority over a low priority. If your plate is congested, focus on your high priority tasks and let all stakeholders know that your lower priority tasks have a new deadline.

“The instant relief this can bring may surprise you,” shares Dr. Michaela with.

# 3: take your time off

One of the best things you can do for yourself to prevent burnout is to take some time off – and really switch off.

“Being away from work will help you enjoy your life and improve your work-life balance.”

Dr. Michaela suggests putting vacation time on a high priority list for yourself and your sanity.

# 4: Cultivate a rich non-work life

When you work with or on social media, it can feel impossible to leave work at work.

Whether it turns off Slack notifications or Schedule your social media postsit is important to actually switch off.

Dr. Michaela recommends finding a hobby, doing sports, volunteering or doing extracurricular activities.

“Find something that rewards you,” she advises.

Other ways to live a rich non-work life include getting enough sleep, meditation, nutritious foods, and activity.

# 5: connect and seek support

Asking for help is not a sign of failure.

With 76% of employees If you experience burnout at work, at least sometimes, you are not alone in how you feel.

“Talking to loved ones about burnout can be a great source of support. Your friends, family members, and co-workers can help you realize that burnout is a process, not a personal mistake. “

Another option is to seek professional help. Speaking to a professional can help identify the cause of your burnout and find personalized coping methods.

“Expressing your feelings and feeling validated is a great way to reduce the burden of burnout.”

Would you like to speak to someone now?

  • Contact the National suicide prevention Lifeline on 800.273.TALK (8255)
  • Contact Crisis Services Canada by phone at 1-833-456-4566 or by SMS 45645
  • Contact the Line of crisis text by sending HOME to 741741
  • Call The Samaritans 24-hour hotline on 116 123 (UK)

Not in the US, UK or Canada? Find one international crisis line here.

To mark Mental Health Month, Later publishes a new post every week to help social media managers protect their mental health. Sign up for our weekly newsletter here:

How to Identify Burnout When Using Social Media, first appeared on the later blog.

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