Chicago agency O’Keefe Reinhard and Paul will join in 2021 with a new head of their creative department.
OKRP promoted Aubrey Walker to the new role of Executive Creative Director and hired him to lead the creative department. Walker succeeds Laura Fegley as the agency’s creative executive after leaving the agency in the summer.
Fegley joined OKRP a little over a year ago as CCO of Colle McVoy, assuming a position previously held by agency founder Matt Reinhard as he took on a growth and innovation role. After Fegley’s departure, Reinhard and OKRP’s founder / CEO Tom O’Keefe, with Walker’s help, took over creative leadership in the transition to the new role.
“OKRP is an agency committed to change and revolutionary thinking, creativity and strategy. Those are the most important things to me,” Walker said in a statement. “People who are successful here look at ideas not just through creating ads, but also through business ideas. There is an entrepreneurial spirit that allows you to bring ideas beyond marketing to life and that empowers me and others to do a great job that can help change how people think about our brands. “
Walker has quickly become a creative and cultural director for the agency since arriving earlier this year. In February he switched full-time to OKRP as Creative Director after previously working as a freelancer. A seasoned copywriter and creative director, Walker has worked with agencies such as Burrell, Carol H. Williams, Commonground, FCBX, Global Hue, MKTG, and The TRUE Agency and started his own independent freelance consultancy called Teachers Never Liked Us. He has created campaigns for such well-known brands as Bacardi, Call of Duty, Coors Light, Gatorade, Jeep, Nike and Tide.
Since arriving as a full-time creative, he recently led work on the Illinois Lottery, including the Watch Claude vacation campaign with an online experience and a movie. He also led OKRP’s recent OK Shop Friday initiative, which works with the Chicago Urban League and the City of Chicago to support over 500 local black-owned businesses. Earlier this year, Walker also acted as the agency’s personal director. After the assassination of George Floyd, he captured the agency for eight minutes and forty-six seconds of silence during a videoconference to indicate how long Floyd had been held under the knee of a police officer.
“Aubrey has made a huge positive impact on our agency in a very short space of time. At best, it’s about the feeling in our work and culture, and Aubrey embodies that in everything he does, ”O’Keefe said in a statement. “He is precisely the leader of this agency and, frankly, our city needs and I look forward to our next era under his leadership.”