Why Scotts Miracle-Gro Put Artistic and Media Below One Roof With VaynerMedia

Two years ago, Scotts Miracle-Gro dipped its toes in the waters of VaynerMedia when it asked the agency to do the creative work for Ortho, its pest and weed control line of products. The company, which sells fertilizers, soil and other lawn and garden products, was clearly impressed: Since last fall, VaynerMedia has been creative and …

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